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Attractive fourth edition World of Flowers during IFTF

It has been almost three weeks since the Green Fair Week in Holland, but looking back is also very pleasant. Three days of inspiration at the IFTF in Vijfhuizen, the Netherlands showed again that there is a place for an international florist event. This was shown by a further increase of visiting florist: 1,400 (a rise of 55% from 2016) from 50 different countries. Many visitors, taking pictures of especially the competitions.

Wim Hazelaar Trofee

Many candidates have applied for this second edition. Eventually 12 participants from 7 countries were invited to enter. And after two days of arranging, Ani Poklepović from Croatia became the ultimate winner of the Trofee. The Mobach trofee was handed over by Karin Pasman, winner of the first edition. Next to this, awards were handed over by Chris Martens from Smithers Oasis and Joan Stam from Bloomtube. Katharina Albrechtsen from Denmark received a special price from Pini Cohen from Decofresh Roses. She can name a brand new rose variety.

Photo: Jens Poulsen

First World of Flowers Student Challenge

New in the World of Flowers was the Student Challenge on Friday 10th of November. Eight students of the MBO Westland school competed for beautiful prices. Three arrangements in a very short time and in front of the visitors! Although new for the students, they coped very well and enjoyed the competition. Chrysal, Barendsen and Oogenlust as main sponsors awarded the entire group with an invite to their companies with additional extra activities like workshops. And of course a main award for this year’s winner: Gwen Hofman.

World of Trends and Florist Lounge

Next to the competitions visitors were inspired by the different worlds of trends: colour, senses and shape. Worlds created by Mignon Kievit (Metto Design) and the team of florists headed by Michael van Namen. And after the inspiration relaxing in the Florist Lounge, talking to like-minded visitors, enjoying a cupper and enjoy watching the competitions.

Only possible with partners

The World of Flowers is a yearly event in which many partners organise the success. The core team consists of Green Team Consultancy+, Metto Design, Michael van Namen, Ruud Hazelaar and the IFTF-organisation. Furthermore supported by: Smithers Oasis Benelux, Decofresh Roses, Bloomy Pro, Van der Lugt Lisianthus, Frank Karssing fotografie, de Arendshoeve, Tica, RVM standbouwers, Et-Ol Project, Florint, Marginpar, Anthura, Royal van Zanten, Vreeken Bouvardia, Agora, Barendsen, Oogenlust, Chrysal, Winco, Anthura, Rastelli, Lechuza, Lehner Wolle, Deliflor, Fidrio, Andromeda, WBE, Coloured by Gerbera, Your Lily, LG flowers, Vireo groep, KMS Japan, Gartneriet Råhøj , Kiep Chrysanten, Jodeco Glas, Alflora, Koppert Cress, Brouwer Gloriosa, Fiore Anthurium and Hein van Hemert Strelitzia.


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Wednesday Nov. 7, 2018
10:00 a.m. - 06:00 p.m.
Thursday Nov. 8, 2018
10:00 a.m. - 06:00 p.m.
Friday Nov. 9, 2018
10:00 a.m. - 06:00 p.m.

Expo Haarlemmermeer
Stelling 1
2141 SB Vijfhuizen
Phone: +31-23-5660140

HPP Exhibitions Holland
P.O. Box 625
1000 AP Amsterdam
Mrs. Patricia Peláez
Phone: +31-20-6622482

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